'Gorilla ZoeВ :: Don't Feed Da AnimalsВ :: Block Ent./Bad Boy/Atlantic'. On September 14, 2008, American rapper Bow Wow released a freestyle to the song. It was released on iTunes on March 17, 2009. The music video does not show the underground background singer named as 'the mistress'. The music video is similar to the music video of ' Somebody's Watching Me' by R&B artist Rockwell, relating the subject's paranoid fears of being followed and watched, although the lyrics of 'Lost' chronicle the emptiness and loneliness that fame can bring. Miami-based rapper Rick Ross makes a cameo appearance along with Atlanta-based rappers Young Jeezy, Ludacris, Plies, Shawty Lo, Lil Jon, Waka Flocka Flame, Gucci Mane, other cameo appearances did include, Erup, KRS-One, Slick Rick, Nelly, Fat Joe, Young Bloodz, Cutty, Andre 3000, Big Boi, Fiend, N.O.R.E., DMX, Chi Mcbride, Raekwon. The music video was directed by Zollo and premiered on the BET show The Deal. Six weeks later, it moved twenty-two spots to peak at number 71 the week of March 7, staying on the chart for eleven weeks. 'Lost' debuted at number 93 on the Billboard Hot 100 for the week of January 24, 2009.

Suck on that haters.' Brendan Frederick of XXL called it 'a brink-of-insanity cry for help thatвЂ™s filled with booming 808s and sing-along digital harmonies.' AllMusic's David Jeffries felt that the introspective lyricism were being overshadowed by sophomoric humor, calling it 'a heartfelt song about loneliness that would work splendidly if it wasn't for the diaper talk.' Chart performance

Steve 'Flash' Juon of RapReviews praised the synth production and use of Auto-Tune to give Zoe a heartfelt performance, saying that 'You might not think someone with Zoe's deep raspy flow could pull off crooning, but Drumma Boy plays to his strengths and gives him a joint he can sing low and slow over.' Nathan Slavik of DJBooth was surprised by the honesty and self-awareness delivered by Zoe about his newfound lifestyle, saying that ''Lost' is a display of the lyricist lurking behind ZoeвЂ™s gravel-voiced swagger, dropping carefully constructed lines like вЂњIвЂ™m losing my mind, IвЂ™m losing control.of the wheel swerving on and off the road.вЂќ ThatвЂ™s right, Zoe dropped a dope metaphor. 'Lost' received positive reviews from music critics praising the production and usage of Auto-Tune to reveal an honest performance by Zoe.

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